Thursday 12 February 2015

What Mobile Applications can do for the Users in 2015?

Microsoft has launched its first android mobile application in Feb 2015 “PictureSque” and opened a new competition this year. The application is a lock screen app with continuously changing background images which are fetched from BING. However, this is the first launch by Microsoft, but a great competition is expected in a future between other giants such as Apple and Google.

mobile apps development companies in Dubai

Here are some important things which can be expected mobile apps development companies Dubai, in year 2015.

Wearable Tech


Apple Watch, Google glasses and many other similar things has introduced the world to a new terminology better named as “wearable technology”. This has become one of the most talks about topic of consumer technology world in 2014. However, the prime focus of apps was health and fitness industries. But, in 2015 it is expected that wearable technology will add enterprise benefits too and help them increase their productivity and efficiency. Meanwhile fashion and textile industries have already started using such technology to achieve their goals. To conclude the discussion, mobile app developers will focus more on creating applications for wearable technology than smartphones.

M-commerce or Mobile banking


According to eMarketer (a global mobile banking channel) has shared that 19% of retail e-commerce has been done using mobile devices. Moreover, many analysts believe that this trend will continue in making its way in next four years – which means we can expect a great boom with the highest share in the industry. Use of mobile phones will also increase and most probably will replace debit and credit cards in 2015 because of Apple Pay and Google Wallet. This will force app developers to develop applications for a better transaction without using any physical debit or credit card.

Internet of Things (IoT)


Internet of things a new concept rising as more and more users are connecting using multiple devices. To fulfill the needs apps will further get mature as they get integrated on multiple connected devices. It will also inspire mobile developers to focus on using user experience on multiple devices. With the help of IoT, it is expected to see a breakthrough in customer engagement management platforms based on Wifi or Beacon technology – and frankly this will not take years.

Big Data and App Analytics


With the strong penetration of IoT and wearable technology need of app performance tracking and analysis will grow among the decision makers in various enterprises. There will be more focus on big data and analytics in 2015. Mobile application developers will continue to focus on adding new data collection methods in their apps to get more from them.

Enterprise Apps market


35% of large enterprises will use mobile applications to develop for their internal usage and also to attract their customer base in 2015 and the trend will continue in the coming years. IoT for enterprises is expected to see a major boost and also we are expected to see a massive boost in app stores this year.

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